A tropical summer retreat for all visitors. The Reef Mall “Island Hoppers 2019” campaign created a slice of paradise in the middle of Reef Mall’s busy atrium, complete with beaches, sand art, games, and workshops. SM Pro created new activations for the 2020 edition, including 3D elements, social media shareable activations, and designs.

• CONCEPT AND DESIGN
• CUSTOM 3D ELEMENTS
• 1-WEEK PROJECT AND PRODUCTION MANAGEMENT
• SELF-STANDING LED WALLS AND DISPLAY
• ISLAND HOPPERS AND BEACH THEMED CONCEPTS