Held in Riyadh, SM Pro was responsible for the management of the complete VIP lounge, the stage, and the scenic décor elements across the entire venue for the whole Formula E season. The stage went on to become an iconic element of the festival, hosting a series of concerts with some of the world’s biggest acts.

• BESPOKE 3000-SEATER TEMPORARY VIP LOUNGE
• SCENIC, SPATIAL, AND INTERIOR DESIGN FIT OUT
• 1-MONTH PROJECT AND PRODUCTION MANAGEMENT
• CONCERT STAGE DÉCOR AND DESIGN (THE PYRAMID STAGE)
• LIVE VIP LOUNGE LIGHTING AND SOUND SYSTEM INTEGRATION
• CUSTOM BESPOKE FURNITURE